How it works

From idea to live campaign, in four steps.

NANDINI turns your website into an interactive game that captures leads and brings customers back. Build it in a visual studio, embed it with one snippet, and measure it in one dashboard. Here’s exactly how.

Get started freeSee a live demo

  1. Build your campaign

    In the visual studio you pick a game and brand it to match your site. Set the prizes and exactly how often each one is won. Then arrange the player journey: registration, the game, a reward reveal, even an arcade hub of several games. No developer, no code.

    • 18 game types: spin-to-win, quizzes, scratch cards, loyalty cards and more
    • Your colours, logo, copy and prizes
    • Server-controlled win odds and inventory
    • Multi-step journeys: register → play → reveal → reward

  2. Embed one snippet

    Paste one line of code wherever you want the game to appear. Or share a direct link or QR code for in-store and social. It loads asynchronously and runs inside an isolated shadow DOM, so it never clashes with your site's styles. It works anywhere you can paste HTML.

    • Works on Shopify, WordPress, Wix, Webflow or any site
    • Direct link + QR code for in-store and social
    • Loads fast, isolated, mobile-first
    <script async
  src="https://nandinilabs.com/loader.js"
  data-campaign="cmp_your_campaign_id">
</script>

  3. Capture & sync leads

    Players give an email (and optionally a phone number, with explicit consent) to play and win. Every lead flows straight into your stack. With Shopify, a win can generate a unique, single-use discount code on the spot. That turns a play into a first purchase.

    • Email & phone capture with explicit consent
    • Syncs to Shopify, HubSpot, Mailchimp, Salesforce, Slack, webhooks
    • Automatic discount codes as prizes (Shopify)

  4. Measure & improve

    A reporting dashboard shows plays, leads, completions, new-vs-returning players and retention cohorts. See what's actually driving results. Export your leads to CSV or your CRM, and tune the next campaign with real numbers.

    • Plays, leads, completions and reward redemptions
    • New vs returning players and retention
    • Export leads to CSV or your CRM

We’ll build your first campaign with you

Tell us your goal. We’ll design the game, prizes and journey, and have you live and capturing leads in days, not weeks.

Get started freeBrowse the games