Scratch-to-win promotions
An in-store or online scratch card that rewards a visit or purchase with an instant prize or discount. Creates a moment of excitement at the point of engagement.
Retail engagement
Interactive customer engagement for retail stores and shopping malls.
Bring shoppers in, keep them coming back. Run scratch-to-win promotions, a digital loyalty card and a refer-a-friend program from a single platform. No separate app, no punch cards, one snippet or QR code.
Why retail stores and shopping malls use interactive engagement campaigns
Foot traffic is the hardest number to move in retail. Paper punch cards get lost, loyalty apps go uninstalled, and generic discount emails get ignored. NANDINI gives retail stores and shopping malls a set of interactive engagement tools that work in the browser with no app to download. Run a scratch-to-win promotion to reward in-store visits. Give shoppers a digital loyalty card they can stamp by scanning a QR code at checkout. Add a refer-a-friend step so happy customers bring a friend for a shared reward. Every campaign runs from one embed or QR code and can be localised for any language your shoppers speak.
How it works
Live on your site in three steps
Pick the engagement mechanic
Choose scratch-to-win for instant rewards, a loyalty card for repeat visits, or refer-a-friend for word of mouth. Combine them into a single campaign flow.
Deploy in-store and online
Share a QR code at your checkout counter, display it on a receipt, or embed the campaign on your website and social pages. One campaign, multiple touchpoints.
Reward loyalty and track results
Shoppers collect stamps, win prizes and share with friends. Every interaction is tracked, and leads sync to your marketing tools automatically.
What you get
Everything you need, nothing you don’t
Digital loyalty card
Shoppers collect digital stamps for visits or purchases. No app to download, no card to lose. Works via QR code at checkout or embedded on your site.
Refer-a-friend
Shoppers share a personal link with a friend. When the friend plays and qualifies, both sides earn a reward. Turns satisfied customers into a word-of-mouth channel.
Streaks and milestones
Reward consecutive visit streaks and stamp milestones to build a genuine repeat-visit habit.
QR code and mobile-first
Every campaign can be shared as a QR code placed at checkout, on receipts, or on in-store displays. Plays smoothly on any phone.
Multilingual
Run promotions in English, Nepali, Hindi or Spanish to serve every shopper in your mall or high street.
CRM and email sync
Opt-in leads (email and phone) sync to HubSpot, Mailchimp, Salesforce or a webhook for follow-up campaigns.
Footfall and retention reporting
See plays, new vs returning shoppers, stamp rates and prize redemptions so you can measure whether engagement is converting to repeat visits.
FAQ
Questions, answered
What is retail customer engagement?
Retail customer engagement covers any activity that gives a shopper a reason to visit, stay longer or return. Interactive campaigns like scratch-to-win, loyalty stamp cards and refer-a-friend programs are proven engagement mechanics because they reward the customer directly and create a reason to come back.
How does a digital loyalty card work for a retail store?
A shopper scans a QR code at your checkout (or taps a link on their phone) to collect a digital stamp for that visit or purchase. After a set number of stamps, they unlock a reward. NANDINI tracks their progress server-side, so the stamp count survives a cleared browser or a new phone without requiring an app login.
Can a shopping mall run one campaign across multiple stores?
Yes. A mall can run a single campaign (for example, a scratch-to-win promotion) that links to individual store pages or applies across the whole centre. Multiple games and steps can be chained into one campaign journey, or separate campaigns can be run per store under the same account.
Do shoppers need to download an app?
No. Everything runs in the browser. Shoppers scan a QR code or tap a link, play instantly, and collect their reward or stamp. There is nothing to install.
How does refer-a-friend work for retail?
A shopper who has played your campaign gets a personal share link. When a friend arrives through that link and completes the campaign, both the referrer and the friend receive a reward. Tracking is automatic and server-side, so there are no codes to manage.
Can a live retail demo be seen?
Yes. The Summit Plaza campaign shows a working example of a retail engagement flow with scratch-to-win, loyalty and refer-a-friend. Contact the team for access or to discuss a done-for-you build for your store or mall.
Start driving repeat visits and loyalty this week
We will design your retail engagement campaign, from scratch-to-win to loyalty card, and have it live in days. No app for your shoppers to download.